Nothing screams convenience more than a salon on wheels. Imagine being able to give your favourite client a quick touch up, or cut when they are on break at their offices.
When we talk about mobile salons we don’t mean on-site facilities. You’d be shocked by how many people are confused about this. a salon is mobile when the entire salon can be moved from one location to another and it is on-site when you pack your supplies in your trunk and do services at homes or hotel rooms for the residents.
If you’re considering setting up a mobile salon business, this helpful tips will guide you on making the best choices and staying on track.
Why Should You Start a Mobile Salon?
- Low Startup Cost
While renting or purchasing real estate and renovating it to suit your needs can cost so much particularly in larger cities, start-up costs for trucks or trailers are a fraction of that amount.
Usually, you can find large commercial vehicles and trucks and trailers with enough room to fit in essentials like mirrors, portable washing stations, portable styling chairs, so you can upgrade the vehicle.
But if you would rather the trailer option then it’s safer to get a quality trailer from trusted manufacturers like Luccatrailers NZ.
Even with the expenses on the right interior design and styling, and fitting your store with all the important work tools for a standard hair salon, you can still get into the hairdressing business at a much lower cost than if you invest in a brick-and-mortar structure.
- Convenience in Setting Appointments
Think about starting small in your mobile salon truck by weekend bookings for group events where you can host a small number of clients, such as wedding parties and prom planning.
A mobile salon also works well for busy workplaces, as busy professionals are able to get a fast lunchtime trim or a touch-up of colour without going downtown.
By making your company mobile and convenient, you can lock consumers who value time above cost in a widely overlooked target market This also allows you to charge a premium for your services.
How to Start a Successful Mobile Salon Business?
You need to learn how after you have got the why! How do you set out to build a profitable mobile hair salon business? Below are some useful tips to point you in the right direction.
Train and Get Your License
The first step towards starting a mobile hairdressing company is getting the training needed. Enrol into any good cosmetology schools and take the course which suits you best.
After your training, you will be required to take a licensing examination order to get a cosmetology license. The licensing examination is both written and practical in nature, meaning that hairdressers have to perform styling procedures, pass sanitation requirements, and demonstrate professional contact with clients.
Licensing requirements vary across different locations and you should find out what applies in your location.
Register your Business
Once you get your license, the next step is to get your business registered. you can visit the appropriate websites to find out more on how to get your business registered.
Before doing anything else, contact an insurance company to purchase the right insurance package for you. It is always safe to have your business insured, because no matter how careful you may be there’s still the possibility that some clients may decide to sue your business if they have complaints. You should be prepared for anything.
To be a member of the New Zealand Association of Registered Beauty Professionals, you must have professional indemnity insurance. This Insurance is designed to protect your business from negligence or professional misconduct. It protects businesses from the following financial losses:
- Legal and defence costs
- The cost of PR
Get the Essentials
After getting all the documents needed to start your business, the next thing is to get the right tools and equipment. The most basic thing you need to buy if you don’t already have one is a truck or a trailer, depending on your preference. Convenience, space and ability to renovate should be your priority when purchasing a vehicle for your mobile salon.
Secondly, any hairdressing professional will tell you that your results depend on the quality of the tools and products you use. Invest in the tools you need and really get to know them so you can get fantastic results without feeling like you’re experimenting!
If you want to offer services like hair dying, treatment, permanent waves, and bleaching, you’ll need to get a supplier for the chemicals used for these services. You will also need quality hairdressing equipment, including a variety of scissors and combs, quality hairdryers, professional straighteners and curling irons, and bleach resistant salon towels.
Find Your Clients
The easiest clients you can get as a hairdresser are your friends and family.
For a wider reach, you can have Printed business cards, and give them a few to any of your friends who might be willing to pass them on to others they know.
If your friends, family and the people you can draw in through personal recommendations are not enough to keep your business in the black, you can go a step further and integrate social media tools or create a website to help with marketing.
Social media has proved to be a strong marketing ally. Create a Twitter account and a Facebook page where you post about your hair and any special offers, and post photos of your clients before and after their work (with their permission, of course!). Get your clients to follow you and share these posts to help them spread the word about your service through their social networks.
Whether you’re starting a new salon or an established owner looking to shake things up on a budget and gain more foothold in the market, the basic steps above can help give you a headstart on setting up and running a mobile hair salon of your dream.