With summer right around the corner, there’s never been a better time for a wardrobe refresh. When shopping for women’s swimwear, whether online or in-store, you’re likely to come across a variety of new and stylish swimsuit trends. From unique cuts to fanciful embellishments and everything in between, there’s no shortage of style when it comes to swimming apparel.
Here are several up-and-coming swimsuit trends to be on the lookout for this season.
Flattering Keyhole Cutouts
If you walk into any fashion retailer or search for women’s swimwear online, you’ll quickly take notice of one of the most popular trends of the season: keyhole cutouts. Designed for the true trendsetter at heart, these swimsuits are in high demand — and for good reason. They’re ultra-flattering on all body types, and you can show as little or as much skin as you’d like, depending on the style of the swimsuit.
Chic Scalloped Details
An all-time favorite trend that has become increasingly popular in recent years is the scalloped swimsuit. Whether you opt for a slimming one-piece or a skin-baring two-piece bikini, you can never go wrong with pretty scalloped details. For an extra dose of style, dress it up with a pair of fun earrings or a colorful handbag.
Retro-Inspired One-Pieces

Move over the ’90s, retro-inspired one-pieces have made it back into the swimsuit circuit and they are here to stay. You’ll be turning heads at the beach and beyond when you rock a one-piece, a style that has become increasingly prominent in recent years due to its trendy features. In addition to providing extra protection from the sun and harmful UV rays, many people find these swimsuits to be extremely flattering for all body types.
Fanciful Frills
It’s all about the details, and one swimsuit being seen everywhere lately is the ruffled bikini. Eternally stylish and perfect for elevating your look, these stunning pieces will make you stand out in any crowd no matter where you decide to go this summer. You can dress it up with a stylish hat or cover-up, but if we’re being totally honest — you probably won’t need to.
Belted Swimsuits
Whether you prefer a ’60s-inspired buckle or a classic sash that ties into a bow, you’re likely to find a ton of belted swimsuit options while shopping for women’s swim apparel. These unique pieces tend to accentuate your hips and flatter in all the right places, making them an appealing swimwear choice that you’ll want to wear all summer long.
You can shop all of these trendy women’s swimwear styles and more at Empire, an online store specializing in men’s and women’s clothing, as well as accessories for surfing, skating, and snowboarding.